translation agency

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The Cultural-Added Value of Translation and Localization

The professional translation agent’s role in localization has become all the more critical nowadays because globalization has ironically enhanced the feelings of local identity in the international business arena. Let’s just say that the role of the translator has evolved from “a person who knows two languages” to “intercultural communications expert” in a relatively short period of time.

On that note, what should a translation service firm do in order to adapt to this eventuality? Making its translation staff become more proficient with the cultural codes that “sell” a product is one way of … Continue Reading

Translating a Website for a Foreign Culture

Since the rise of the Internet, our world has become a lot smaller than before. Every country can now cheaply and instantly connect to each other across the worldwide web. In terms of ecommerce, this eventuality has paved the way for companies seeking to use the widespread influence of the information superhighway to access an international customer base in the most economical and streamlined way possible.

Most companies believe that all they really need is a freelance translation service or a professional translation agency in order to penetrate different international markets. However, there’s a fundamental flaw behind … Continue Reading

Top 3 Ways of Reducing Your Professional Translation Costs

Professional translation does not need to be taxing on one’s budget. You see, a lot of people refuse human translation because of an impression that it comes with a heavy price tag. Yes, translation service can be very expensive but only if you are not too smart nor too familiar with how it works.

There are many ways you can reduce your professional translation costs. Below are the top three:

  1. Choose your translation service provider well. There are a lot of companies offering professional translation but not all of them are the same in terms of costing. When … Continue Reading

The Use of Translation Service in The Food Business

Professional translation is an integral tool that could make the tourism industry bloom. It is very helpful in terms of attracting foreign guests to any country. How? Well, it’s been noted that people tend to become more comfortable and feel at home in a country that respects their own cultural and linguistic background. Products and services, when presented to them in their local tongue, tend to be more appealing.

Professional translation is quite useful, too, in specific tourism business aspects such as food and beverage. Restaurant owners must be considerate to foreign guests to attract more customers … Continue Reading

Checklist for Buyers of Translation Service

To find an efficient and fast translation service that would be able to deliver the results that you need when you need them is the basic first step towards availing of professional translation. Before you rush into discussing all about deadlines and costs, however, you need to prepare your materials first. Your translation service provider must have a clear view of your specifications along with your source documents to kick start the project in the proper angle. Here’s a helpful guideline on what is needed from the buyer’s end of the translation service:

  • Thorough Briefing. It is … Continue Reading